PHOTOGRAPHY, FILMING & SOCIAL MEDIA POLICY

Document control

 

Policy reference 

AU-POL-11

Version 

1.0

Approved by 

Board of Directors, Apex Up CIC

Date adopted 

4 June 2026

Last reviewed 

4 June 2026

Next review due 

4 June 2027 (or sooner if legislation or guidance changes)

Policy owner 

Director, Apex Up CIC

Applies to 

All directors, staff, sessional coaches, volunteers, students  and anyone acting on behalf of Apex Up CIC



Apex Up CIC Photography, Filming & Social Media Policy 

1 Policy statement 

Apex Up CIC uses photographs, video and social media to celebrate our work, support funding  applications and share positive stories about the young people we work with. We do this in a  way that keeps children safe, respects their privacy and the wishes of their families, complies  with data protection law, and supports online safety. 

2 Purpose and scope 

This policy explains how images of children and young people may be taken, stored, used and  shared, how we use social media, and how we keep young people safe online. It applies to all  staff, coaches and volunteers, and to anyone taking images at our activities. 

3 Consent 

We only take and use images of a child where we have written consent from a parent or carer,  and we explain clearly how the images will be used. Consent can be withdrawn at any time,  and we will stop using the image as soon as we reasonably can. We do not use images of a  child where consent has not been given. 

4 Taking photographs and video 

Images should be taken on organisation devices, not on personal phones. Photographs and  video must be appropriate — children should be suitably dressed and shown taking part in  activities. We do not take images in changing areas, toilets or other private spaces, and we  are mindful that some children may be especially vulnerable and should not be photographed  at all. 

5 Storing and using images 

Images are stored securely and used only for the purposes for which consent was given. We  do not publish a child’s full name alongside their image without specific consent, and we never  publish personal contact details. Images are kept only as long as needed and then deleted, in  line with our Data Protection & Privacy Policy. 

6 Social media 

We post from official Apex Up CIC accounts only, sharing appropriate, positive content in line  with consent. Staff and volunteers must not contact children or families through personal  accounts, and should make sure their personal social media use does not identify,  compromise or bring the organisation into disrepute. Comments that are abusive,  discriminatory or unsafe are removed and, where necessary, reported. 

7 Online safety 

Where we communicate with families through messaging groups or online tools, these are set  up and managed by the organisation, kept to appropriate purposes, and monitored by staff.  We are alert to online risks — harmful contact, content and conduct — and we treat online  safeguarding concerns as seriously as offline ones, reporting them to the Designated  Safeguarding Lead and, where needed, to CASS, the police or CEOP.

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Apex Up CIC Photography, Filming & Social Media Policy 

8 Reporting concerns and review 

Anyone with a concern about how an image is being taken, used or shared, or about a young  person’s safety online, should report it to the Designated Safeguarding Lead. This policy links  to our Safeguarding, Data Protection and Code of Conduct policies and is reviewed at least  annually.

Contact 

Details

Designated Safeguarding  Lead

Muhammed Zahir — mz@apexup.org — 07706  803260

CEOP (online child sexual  abuse) 

ceop.police.uk/safety-centre

Childline 

0800 1111



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Apex Up CIC Photography, Filming & Social Media Policy 

Approval and adoption 

This Photography, Filming & Social Media Policy has been approved and adopted by the  Board of Directors of Apex Up CIC. It will be reviewed at least every twelve months, and  sooner if there is a change in legislation, national or local guidance, or following any relevant  incident or learning. 

Policy reference 

AU-POL-11

Version 

1.0

Date adopted 

4 June 2026

Next review due 

4 June 2027



Signed on behalf of the Board of Directors of Apex Up CIC: 

Muhammed Zahir 

Director, Apex Up CIC 

Date: 4 June 2026